Flo, Marketing director
“Which pages should we improve for AI search first?”
Technical fixes, stronger evidence and content that answer engines can quote.
Get your brand front and centre in AI search
Tilio helps brands understand how they’re found, described and recommended in AI search, then builds the workflows, agents and systems to improve it.
Proven in AI search
A leading UK AI search agency, ranked #1 for AI visibility.
Tilio helps UK brands get mentioned and cited when buyers ask AI for recommendations. We hold ourselves to the same standard we set for clients.
Across the prompts buyers actually use, Tilio ranks first for AI search visibility among the UK AEO agencies we track, ahead of every competitor in the set.
It is the same measurement work we run for you: real prompts, real answer engines, tracked over time.
Visibility score by agency
Across ChatGPT, Google AI Overviews and Perplexity, as at July 2026
Tilio ranked #1
Share of voice
5.9%
Source: Tilio AI visibility tracking. Competitors anonymised.
[01] AI search data
/ the market has already moved
AI search is where your brand needs to show up.
People are asking Google and ChatGPT direct questions about what to buy, who to trust, and which companies to compare.
The brands mentioned in those answers get seen first.
Tilio helps you track where you’re mentioned, where competitors appear, and what to improve next.
- 2B+
people use AI Overviews each month
Google says AI Overviews reached more than 2 billion monthly users.
Source: Google- 800M+
people use ChatGPT every week
OpenAI reported more than 800 million weekly ChatGPT users.
Source: OpenAI- 60%
of question-led Google searches triggered an AI summary
Pew found AI summaries appeared most often when searches were phrased as questions.
Source: Pew Research Center- 4.4x
higher conversion value from AI search visitors
Semrush reported that visitors from AI search sources such as ChatGPT were 4.4x as valuable as traditional organic search visitors, based on conversion rate.
Source: Semrush
[02] Business and Enterprise AEO plans
/ AI search, done properly
AI search, done properly
Business and Enterprise AEO plans
For teams that want to improve how their brand appears across AI search, along with insights and reporting, delivered by Tilio - one of the UK’s leading AEO agencies.
Choose your AI visibility data source
We will recommend the primary source that best fits your category and reporting needs. Custom plans can combine multiple providers for a broader reporting view.
[03] Why an AI search agency
/ from search query to cited answer
Specialist AEO support
Buyers are asking AI before they ask your sales team.
An AI search agency helps your brand become easier for answer engines to understand, compare and cite when people ask for advice, suppliers or next steps.
Ben, Growth marketing lead
“How do we show up when buyers ask AI for options?”
A clear read on mentions, citations and the pages shaping AI recommendations.
01
Map the questions buyers actually ask
Group prompts around intent, competitors and the source pages already shaping the answer.
02
Make the important pages easier to understand
Tighten technical signals, summaries, evidence and page structure so systems can parse the right facts.
03
Turn findings into citation-ready content
Prioritise the fixes and rewrites most likely to help answer engines quote you with confidence.
[04] AEO agency
/ UK answer engine optimisation
Managed programme
Your UK Answer Engine Optimisation Agency
Tilio helps UK teams improve mentions and citations across AI search with technical analysis, AEO-focused content improvements, competitor benchmarking, and clear monthly reporting. Some teams call this AEO. Others call it GEO, generative engine optimisation or AI search optimisation. Tilio helps with the practical work behind all of them: measurement, page improvement, citations and reporting.
01
Measure where buyers see you
Track how your brand appears across agreed prompts, answer engines, competitors and cited sources.
02
Prioritise what to improve next
Turn visibility gaps into a practical roadmap for pages, proof, content and technical signals.
03
Keep delivery moving monthly
Combine monitoring, reporting and implementation support without needing a separate AI search team.
[05] Content sprint
/ one-off implementation
Focused project
Need one-off implementation support?
Our AEO content sprint improves the key pages most likely to influence how your business is represented in AI-generated answers.
01
Start with high-impact pages
Focus the sprint on commercial pages, service pages, location pages, FAQs or comparison content.
02
Improve extractability
Refine summaries, headings, FAQs and explanations so answer engines can interpret the page more reliably.
03
Leave with publish-ready copy
Get practical rewrites and handover notes your team can use without committing to a monthly plan.
[06] Customer journey analysis
/ the whole conversation, not one prompt
New service
See both sides of your buyer's conversation with AI
Most AI visibility work checks one prompt at a time. A buyer does not. They describe a problem, narrow to a category, ask for a shortlist, then pick that shortlist apart over a dozen more turns. We run those journeys end to end across ChatGPT, Claude, Perplexity, Gemini and Google AI Overviews and show you the exact turn where you stop being mentioned.
01
Mapped to how buying actually happens
Six stages, from framing the problem through to post-purchase, so a drop-off is tied to the moment it happens rather than to a score.
02
Frequencies, not anecdotes
Every journey is run repeatedly, so a finding is how often something happens rather than the once somebody screenshotted it.
03
Every drop-off tied to a fix
You get the journeys, the annotated transcripts, a live readout for your leadership team, and an intervention map ranked by the pipeline each fix reopens.
[07] Client testimonial
/ audit starting point
Client testimonial
Why clients start with the audit
“Tilio’s AI Visibility Audit gave me a clear and honest picture of where the site stands technically and what I need to focus on to build AI search visibility over time. The competitor data was especially valuable because it showed who is actually appearing in AI search results and why we are not there yet.”
Daniel Dale-Tucker
Founder at Areon
[08] AI answer engine visibility
/ commercial evidence
Why visibility in AI answer engines has become commercially critical
Buyers are already using AI to research options, compare providers and shape shortlists before they ever speak to sales.
Forrester reports that 94% of business buyers now use AI in the buying process. In the UK, KPMG says 65% of workers intentionally use AI at work. Google AI Overviews are now live across 200+ countries and territories and 40+ languages.
If your brand isn't visible when buyers ask those questions, you are easier to miss at the point where choices start getting narrowed down.
Tilio helps teams understand how they show up in AI-generated answers across Google AI Overviews, ChatGPT, Claude and Perplexity, what to improve next and what content is needed to drive results.
If you want to see the methodology in detail, read our AI visibility methodology. If you want a defined baseline first, start with an AI visibility baseline audit.
What we monitor, by platform
Open any question to see what we actually track, so you know what the programme is measuring before you speak to us.
What do we track for ChatGPT?+
For your agreed prompt set, we record whether ChatGPT answers mention your brand, products, or domain, how you are positioned versus alternatives, and when it cites or links to your pages. You see brands and URLs over a set timeframe so you can audit if updates to content and on-page signals are moving the needle.
What do we track for Perplexity?+
We monitor how Perplexity answers your tracked questions, when your brand appears, which sources and URLs it cites, and how often you show up versus competitors on the same intents. That tells you where you are winning placement, where you are visible, and which pages or proof points probably need strengthening.
What do we track for Google AI Overviews?+
We focus on whether AI Overviews surface for your target queries, if your brand or site is included when they do, and which URLs Google is treating as authoritative for those answers. That helps you prioritise structured data, entity clarity, and content that is actually eligible to be pulled into the overview, not just traditional blue-link rank.
AEO agency for UK businesses
Your competitors are showing up in AI search. Are you?
Tilio helps UK businesses get mentioned and cited by Claude, Google AI Overviews, ChatGPT and more.
When buyers ask Answer Engines to recommend a provider, the answer isn't a list of links anymore; it's a chosen shortlist of selected brands. We help make sure yours is one of them.
What we do+
- Find the prompts your buyers are already using
- Fix what's stopping AI tools from trusting your site
- Rewrite key pages to be citable, not just readable
- Track where you appear, and where your competitors do
Who we help+
- Any UK business that wants to show up when buyers use AI to find providers
- Especially useful in competitive categories where the shortlist matters
A bit about Tilio+
- Based in Exeter, Devon, Tilio helps clients win in AI Search across the UK from Truro to Bristol, Birmingham to Edinburgh and beyond
- We do the work, or slot in alongside your in-house team or traditional SEO agency
- Plain-English reporting, no fluff
Check your AI visibility
Three ways in, in order of depth. Scan your own site for free, buy the snapshot when you need to see who AI recommends instead of you, or take the full audit when you need the whole picture and a plan.
Free AI visibility checker
Free, instant
Enter your domain for a quick read on robots.txt, major AI crawlers, structured data, and meta tags. Ideal when you want a rough score before you change anything.
Competitor Snapshot
£500, 3 working days
Which brands AI recommends in your category, scored against three named competitors prompt by prompt, and the sources those recommendations came from.
AI Visibility Audit
£800, 3 working days
Everything in the snapshot, plus your own visibility scorecard, what AI gets wrong about you, technical readiness, and a sequenced 90 day plan.
Frequently asked questions
Straight answers on AEO and how we work with UK teams.
What does an AEO agency do?
+An AEO agency helps businesses improve how they appear in AI-generated answers across platforms like ChatGPT, Claude, Perplexity and Google AI Overviews. That usually means tracking how your brand is mentioned and cited across a defined set of prompts, benchmarking competitors, and improving the pages most likely to earn stronger visibility in AI search.
How much does AEO cost?
+It depends on the scope. Two one-off products sit below the monthly ladder: a Competitor Snapshot at £500 and the full AI Visibility Audit at £800, both delivered within three working days. Ongoing work runs on one ladder of four levels: Level 1 measures how AI describes and recommends you from £499/month, Level 2 adds content from £1,750/month, Level 3 adds factcheck from £4,250/month, and Level 4 adds third party mentions and is priced on enquiry.
What does Tilio do?
+We are a UK AEO (answer engine optimisation) agency. We help marketing and SEO teams improve how brands show up when people ask ChatGPT, Claude, Perplexity, and Google AI Overviews for recommendations, not only in traditional search results.
What is answer engine optimisation (AEO)?
+AEO is the practice of improving how clearly your brand, pages, and evidence are represented so AI systems can select and cite you in generated answers, not just rank in blue links.
Which AI engines do you focus on?
+We focus on the surfaces UK teams care about most, including ChatGPT, Perplexity, and Google AI Overviews, with structured monitoring and reporting as part of your programme.
Who do you work with?
+It is in-house marketing and SEO teams, founders, and agencies who need clear reporting on AI mentions and citations and a practical roadmap to improve them.
How does engagement work?
+Our public monthly ladder has four levels, and each one includes everything below it. Levels 1 and 2 are 30 day rolling and you can cancel anytime, Level 3 has a 3 month minimum and Level 4 a 4 month minimum. Annual prepay saves 10% on every level. Contact us if you want to align on scope first.
What do I need to get started?
+For a quick read on discoverability, run the free AI visibility check. To start a programme, we align on your domains, questions, and competitors, then kick off onboarding.
From the blog
View all28 Jul 2026
Jack F · Answer Engine Optimisation SpecialistAI engines describe your brand using the whole web, not your website. Here's what the 2026 research from McKinsey, Edelman, Profound and Semrush shows about why brand is now the strongest signal in AI search.
Read article22 Jul 2026
Jack F · Answer Engine Optimisation SpecialistAI engines describe your brand from the whole internet, not just your website, which is how outdated facts creep in. Here's why they aren't on your homepage, and how to correct the record.
Read articleLearn about AI visibility
Practical guides on mentions, citations, tracked prompts, reporting and benchmarking—structured so you can review how AI surfaces describe your market and what to improve next.
Browse all guidesFoundations
The AI customer journey: buying in the age of AI searchCustomer journeys are collapsing into AI conversations. What the AI customer journey is, what's changed in the age of AI search, and how to see yours.
Read guideFoundations
What is Generative Engine Optimisation (GEO)?GEO explained in plain English: how generative engines choose sources, how it differs from SEO and AEO, and how to measure whether AI answers mention your brand.
Read guideFoundations
Google AI Overviews: all you need to knowGoogle AI Overviews are now part of how many people search. Here's what they are, how they work, what they change and what to do about them.
Read guide
Who we work with, and the numbers behind it
A snapshot of the AI search visibility we track for clients across the categories we track.
The placement partner behind every engagement.
AI answers analysed across the categories we track
Unique sources cited in those answers
Answer engines covered
Prompts tracked daily, per client
What we’re seeing in AI search
Aggregate, anonymised findings from the categories we track.
On average, 92% of the sources AI engines cite about a brand are pages the brand doesn’t own.
AI engines drew on between roughly 300 and 750 different sources per category. Visibility means being in that pool.
Practising what we sell: tilio.co.uk is the most-cited source across the AI search prompts we track, ahead of 742 others including Reddit and TechRadar.
Anonymised aggregate from Tilio tracking, July 2026.