The UK AEO agency Built for your next customer
Tilio is a UK answer engine optimisation (AEO) agency. We help brands get mentioned and recommended when the right buyers turn to AI, through Gain, our monthly programme of research, content, technical and off-site work.
Microsoft Copilot
ChatGPT
Google AI Overviews
Claude
PerplexityGrok
Tracking the UK's leading brands in AI search
- Tesco
- British Airways
- BT
- Vodafone
- Barclays
- GSK
- Pets at Home
- Dunelm
- ASOS
- Wizz Air
Why choose Tilio as your AEO agency
Tilio is a specialist AEO team based near Exeter, Devon, working with brands across the UK. Here is what you get when we are your agency.
AEO specialists
Tilio was set up for AI search, not added to an SEO menu. Every Gain programme is built around one question: do AI answers mention, cite and recommend you when your buyers ask?
Our own AI visibility index
Tilio publishes Vantage, a weekly index of how often AI answer engines name UK brands in answers to buying questions. Your programme is measured the same way, across your buyer questions, competitors and the sources each answer cites.
Delivery as well as data
Tilio pairs tracking with the work that changes answers: technical fixes, new and improved content, and outreach to the third-party sources AI answers draw on. We deliver it directly or alongside your writers, developers and SEO agency.
Proven on our own brand
We run the same approach on Tilio. Across our tracked unbranded prompts, visibility rose from 3% in March 2026 to a 27% peak in September 2026.
Read the case study
A clear direction
Every month
Start with the business you want to win. Build a picture of where you stand. Put the right work in motion, then keep learning from the answers.
Know where you stand
We start with what matters to your business. Then we look at the buyer questions, competitors and sources shaping the answers today.
Agree your commercial priorities, audience and measurement scope
Establish your AI visibility baseline and audit technical access
Build the first delivery plan around the gaps worth closing
A clear brief. A useful baseline. A plan you can act on.
Visibility with a point of reference
Visibility is the share of eligible tracked answers that mention a brand. Fictional figures show how a report reads, not a forecast of results. Your baseline, targets and pace are agreed after research.- Starting visibility
- 12%
- Month one reading
- 15%
- Working target
- 40%
+3 percentage points from the example starting position.
Month one. Know where you stand. Illustrative visibility is 15%, from a 12% starting point, against a 40% working target.
Be there when the question gets specific
Buyers move from broad research to the details that decide a shortlist. We map those questions, check the answers and improve the pages and sources that can help you be considered.
Explore a buyer journey
Which electric cars suit a family that regularly drives long distances?
The buyer is finding out which brands belong on their shortlist.
The information that needs to be clear
- Clear model information and the needs each car suits
- Independent reviews with relevant, verifiable detail
A possible next question
Which of those have enough room for three child seats?
Clear work
Real accountability
With Tilio as your AEO agency, you know what you’re paying for, who is doing it and what happens next. Here are ten things every Gain programme includes.
- One monthly programme
- Research, measurement and agreed delivery work together.
- Your buyers’ questions
- A tracked prompt set shaped around your market and commercial priorities.
- A clear starting point
- An initial AI search audit establishes your baseline during onboarding.
- A full technical review
- We audit your agreed website scope and prioritise the barriers that matter.
- Practical implementation
- We make and check the agreed technical fixes within your delivery allowance.
- Content every month
- New pieces and stronger existing pages, with unlimited revisions within the brief.
- Relevant external sources
- Outreach or opportunities prepared for your team. Publishers retain editorial control.
- Useful reporting
- Mentions, citations, competitors and changes in your tracked sample, explained in context.
- A team that fits around yours
- We deliver directly or work alongside your writers, developers and SEO agency.
- A scope you approve
- The work, responsibilities, reporting and monthly fee are agreed before we start.
For ambitious business owners, marketing teams and agencies. We shape the work around your sector, your markets and the people already on your team.
Good questions
Straight answers
What to know before you hire an AEO agency, and whether Tilio is the right fit for your business.
View pricingWhat is an AEO agency?
An AEO agency improves how often, and how accurately, AI answers mention, cite and recommend a business. AEO stands for answer engine optimisation: helping tools such as ChatGPT, Google AI Overviews and Gemini understand and trust your brand. Tilio is a UK AEO agency. We track the questions your buyers ask AI, find where you are missing and do the work that helps answer engines include you.
What does an AEO agency do?
An AEO agency researches the questions buyers ask AI assistants, measures which brands and sources the answers name, then improves the evidence those answers draw on. At Tilio, that means four kinds of work: tracking mentions and citations, fixing technical barriers that stop AI crawlers reading your pages, creating and improving content, and outreach to the third-party sites AI answers cite.
Why choose Tilio as your AEO agency?
Tilio is a specialist UK AEO agency, set up for AI search rather than added to an SEO menu. We publish Vantage, a weekly index of how often AI answer engines name UK brands, and measure your programme the same way. Our team does the work as well as the reporting. We use the same approach on our own brand: Tilio’s unbranded AI visibility rose from 3% in March 2026 to a 27% peak in September 2026.
Read the case studyHow do I choose the right AEO agency in the UK?
Ask each agency which buyer questions and AI engines it will track, whether it reports mentions and citations separately, what work it will deliver rather than only report on, and how it will show progress against a starting baseline. Be wary of guaranteed recommendations, because no agency controls what answer engines say. Tilio agrees each of these points with you before work begins.
How to choose an AEO agencyHow much does an AEO agency cost in the UK?
AEO agency fees depend on how many buyer questions, AI engines and markets are tracked, and how much content, technical and off-site work is delivered each month. Tilio quotes Gain, its monthly AEO programme, to your scope. There are no packages and no published minimum fee, and the proposal sets out the fee, included work and commitment before you start.
View pricingWhat does an AEO retainer with Tilio include?
Gain, Tilio’s monthly AEO programme, includes an initial AI search audit, a full technical audit of your agreed website scope, technical fixes within an agreed allowance, new and improved content each month, off-site outreach or prepared opportunities, and reporting with review calls. There is no separate audit to buy first. Publishing in your CMS and ongoing brand accuracy work are optional additions.
How long does AEO take to work?
It depends on your starting position, the work agreed and how often answer engines revisit your sources. In a typical Tilio programme, month one sets your baseline, month two delivers the first changes, and from month three we compare the same buyer questions against that baseline. Tilio reports progress and remaining gaps rather than promising a date for visibility gains.
What is the difference between AEO and SEO?
SEO improves where your pages rank in search results. AEO improves whether AI answers mention, cite and recommend your business when a buyer asks a question. The two overlap, because answer engines often draw on pages that search engines can crawl and rank, but AEO also depends on how clearly your pages state facts and what other sites say about you. Tilio’s AEO work sits alongside your existing SEO.
Which AI platforms does Tilio cover?
Every Tilio programme starts with ChatGPT, Google Gemini and Google AI Overviews. Additional supported engines, including Anthropic Claude, Perplexity, Microsoft Copilot and Google AI Mode, are agreed in your scope. Grok is shown above as part of the wider AI search landscape. It is not currently included in Tilio’s tracking coverage.
Can Tilio work with our SEO agency or in-house team?
Yes. Tilio can deliver the agreed work directly. If you already have writers, developers or an SEO agency, we agree who owns each part and work alongside them. Agencies can also bring Tilio in for their own clients, with white-labelled or co-branded reporting where agreed.
Working with your SEO agencyHow does Tilio measure AEO results?
Tilio compares repeated measurements of your tracked buyer questions with your starting position, and explains changes by topic and engine. Your dashboard and reviews show what changed, what we delivered and what comes next. Where data is available, referrals and enquiries add commercial context. Visibility alone does not establish an increase in sales.
How we measure AI visibilityCan an AEO agency guarantee AI recommendations?
No. Answer engines and publishers decide what they show, so no AEO agency can guarantee recommendations, coverage or sales. Tilio improves your source material, investigates gaps and reports progress across the agreed sample of buyer questions.
Make AI search part
of your growth plan
Bring your goals. We’ll bring a clear view of where to start.